WORK PORTFOLIO

Kim crafts and curates compelling brand strategies for global organizations and publications. She launches and relaunches brands, crafts and tunes core messaging, and determines cross-channel strategies and editorial direction for measured success. In addition, her exceptional eye for detail and nuance ensures copy, communications, design, and every manifestation of the story are verbally and visually coherent, on point, and focused on desired outcomes.

Some of the brands Kim’s served:

AWARDS + NOMINATIONS

Award-winning content and branding for various platforms

  • Contributor - Health/Lifestyle Website: Webby Award Winner 2017

  • Team Lead - Davey Awards for Copywriting 2016

  • Team Lead - W3 Awards for Copywriting, Editing 2016

  • Contributor - Health/Lifestyle Website: Webby Award Honorable Mention 2015

WRITING, EDITING, + CREATIVE

Editorial and visual direction, writing, and ghostwriting

  • Psychology Today—feature/ghost writing, editing

  • MindBodyGreen—feature/ghost writing, editing

  • USNews + World Report—feature/ghost writing, editing

  • Morris Media Group—feature writing, editing

  • Yoga Journal—writing, editing, and story ideation

  • Harney & Sons, Inc.—copyediting, writing, digital strategy

  • Kripalu Center for Yoga & Health—editorial direction, writing, editing, copyediting, SEO, multimedia, social

  • Berkshire Magazine—writing, social consulting

  • Litchfield Magazine—writing, editing, story ideation

  • Beliefnet—feature writing

  • Adventure Recovery—content strategy, editorial strategy + calendar development, writing, editing, social

  • Rural Intelligence—writing, consulting

CONTENT MARKETING

  • Eileen Fisher, Women Together—brand strategy, content direction, social strategy, strategic web content

  • SONIMA Wellness—story ideation, writing, copyediting, digital strategy, social media

  • Kripalu Center for Yoga & Health—held a senior leadership role at Kripalu for five years, driving content strategy, writing, editing, copyediting, SEO, multimedia planning, social strateg

  • Adventure Recovery—content strategy, brand strategy, event activation, tactical directio

  • Newport Academy—core branding, messaging, content strategy, SEO, overall marketing & communications direction

PRAISE

"Kim is an ideal colleague: In addition to being smart, efficient, honest, and extremely hard-working, she's also got vision. This is rare. And rarer still is another trait of hers: the chops and stamina and smarts to realize that vision, despite roadblocks. She is also a writer with a fun, engaging voice and an editor with a keen eye, and she keeps sight of the bigger picture, the overall voice, the ultimate message. And I trust her utterly. See? Ideal."— Valerie Reiss, CYT, Writer, Senior Editor, Content Strategist

“Collaboration is a key to success in multimedia content and Kim combines creativity and dedication with heart and compassion. She is focused, smart, and exceptionally capable. She has great ideas for content creation, and is a highly productive writer and editor. Furthermore, she understands what drives the success of digital as well as print publishing and is highly focused on achieving goals for the organizations she serves. I have seen Kim excel as a leader and a true team player. I am proud and honored to call her my friend and colleague.”—Carol B. Baumann, Executive Director, Community Development Corporation, Berkshires